If you are an entrepreneur, which one would you choose whether to open business in a small place in downtown area or in a large place in outside the city? Whatever your choice it is better for you to adjust the location of the business with your target market.
If your efforts on the employee’s catering may be more suitable if you rent a cafeteria / food court space in the city center close to the office parks. Because surely at the lunch time every employee needs a short break for lunch. Or if your business on farming tools may be better to take out of town location close to the location where the farm / ranch is.
The principle in choosing a business is that the location must consider the market who want to targetted. From the buyer side, it’s easy for them to find the items they are needed. From the seller side, it can reduce transportation costs and other expenses that may arise due to a more far away location. So if you have chance to choice this matter, make it easier for your potential customers to reach your store. It can make them back and back again to yours. Of course, it is good for your business.